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TNT Creative Studio

Brand identity / Case study

Artifact Club

A self-initiated streetwear identity built around expressive lettering, club-inspired graphics, bold monochrome applications and an expandable visual system that can grow into future drops, posters and merch.

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Client
Artifact Club
Scope
Brand identity, logo design, submarks, colour palette, pattern system, graphic exploration
Direction
Streetwear, graphic, gritty, collectible, club-inspired
Status
No website yet. Concept brand, open for future development
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Designed by TNT Creative Studio. Scroll to view the final identity and the design exploration that shaped Artifact Club.

Final Artifact Club logo on a black background
01 Final logo
Artifact Club logo construction drawing
02 Wordmark construction
Artifact Club exploration sheet with multiple logo routes
03 Logo exploration sheet
Artifact Club colour palette
04 Colour palette
Artifact Club repeat pattern
05 Repeat pattern
Artifact Club rounded logo and skull exploration
06 Secondary mark exploration
Artifact Club logo lockups on dark background
07 Core lockups / dark
Artifact Club logo lockups on light background
08 Core lockups / light
Artifact Club large exploration board with alternate directions
09 Brand exploration board
Artifact Club expanded graphic directions
10 Expanded graphic directions
Artifact Club event graphic explorations
11 Event graphic exploration